Beer Canada Creates Policy Advisory Council

OTTAWA, ON – Brewery trade organization Beer Canada has announced the formation of a Policy Advisory Council which will serve as “a leadership forum to gather input from brewers from coast-to-coast on important policy issues impacting Canadian beer and brewing.”

According to the announcement, the group will seek consensus across the sector on key federal, provincial, and municipal alcohol policy related to:

  • Alcohol tax policy,
  • Labelling and product standards,
  • Market access, including e-commerce and new emerging routes to market,
  • Environmental, container and packaging regulation,
  • Trade promotion & marketing rules, and
  • Social responsibility promotion.

“We are happy to join the new Policy Advisory Council and work with other breweries across the country to improve the operating environment for beer,” said Tracey Larson, owner of Mt. Begbie Brewing, in a statement.

“Canada is a relatively small national market for beer, yet too often regulators and legislators make it challenging for brewers to service beer consumers from coast-to-coast,” added CJ Hélie President of Beer Canada. “Our new Policy Advisory Council will take a national view and promote policies that help Canadian brewers succeed and support beer consumers.”

For more details including a full list of Council members, see the Beer Canada press release.

Source & Photo: Beer Canada

Leave a Reply

Your email address will not be published. Required fields are marked *