TORONTO, ON – Non-alcoholic craft brewer Partake Brewing has announced the launch of “a new packaging design that demonstrates a visual storytelling appealing to today’s multi-faceted, modern drinker who partakes in it all.”
The new logo and packaging are intended to “showcase the brand personality that is lively and sharp but lighthearted and passionate”, and “highlight key themes of inclusivity and authenticity while emphasizing the quality brewing process and premium taste that is low calorie.”
“We launched this refreshed brand identity to better reflect our personality and tell our brand story,” said Ted Fleming, Founder and CEO of Partake Brewing, in a statement. “Partake was created to enrich the lives of those who want to squeeze everything out of their day. Our beers complement people while they’re creating, musing, achieving, and more, without ever sacrificing taste or quality.”
The newly packaged Partake beers including IPA, Pale, Blonde, Red, Peach Gose, Hefeweizen, Stout, and Hazy IPA (all <0.5% abv) are rolling out now to beverage retailers across Canada and the United States. They can also be ordered for direct delivery via the Partake website.
Source & Photos: Partake Brewing